Diamond Forever

A fine jewelry brand headquartered in Los Angeles, VRAI, contracted Lucy for designing a stylized still life scenes to promote its holiday collection. Upon proposing three unique set design concepts, Lucy customized and sourced props and backdrops to create high-end, luxurious holiday gifting moments for the sustainable diamond foundry. These purposefully curated series of photographs are currently being used throughout VRAI website and social media for its 2021 holiday collection promotion.

Client: VRAI

Photographer: Liz Rosa

Assistant: Arjun Malik

Art Direction, Prop Styling & Set Design: Lucy Yun